As we approach the end of the year, it is time to start making some resolutions for 2019. And what freight forwarder wouldn’t wish to increase their global connections in the upcoming year? In a b2b market, building partnerships is what counts the most when it comes to expanding the reach of your freight forwarding services. 

But you might be wondering, as a freight forwarder, how can you increase your network of partners? The good news is that there are several ways to do so. On this post, we will give you some networking tips that will boost your company’s freight forwarding services. Check it out!

Tips to build partnerships and boost your freight forwarding services

Identify your company’s needs

When building partnerships, you should value quality over quantity. It’s pointless to have many partners if they don’t provide what you need, where you need and when you need. Said another way, your partners should complement your business and fill in all its gaps. 

Therefore, before starting to look for partners, you need to know what you are really looking for. Identify your company’s needs and how it can benefit from a partner. What areas are you trying to reach with your freight forwarding services? What kind of services do you need your partner to provide? Once you have these answers, your search can be much more assertive. 

Join logistics networks 

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If you aren’t already part of a logistics network, start 2019 by joining the one that most suits your business’ interests. Considering most of the logisticians have their prospective clients and partners living overseas, there is no better way to connect with them than being part of a select network, like Twig Logistics Network, where you will have access to the most reliable freight forwarders worldwide.

Being a member of a logistics networ will not only increase your connections but also the visibility that your freight forwarding services will have across the world – something essential to stand out from competitors. Learn all the benefits of joining a logistics network by accessing this blog post. You can also find out some tips to make your membership worth by reading this content.

Attend logistics events 

Participating on logistics events are another great way of increasing your business’ networking. Conferences, fairs, annual meetings… embrace any opportunity you have to attend one of those! There, you will be exposed to freight forwarders from all around the world and will be able to promote your company and build long-term partnerships face to face, which gives yourself much more credibility than online.

A good example of logistics event that will boost your networking potential this year is Twig’s annual meeting, Twig Talk. In 2019, our conference will take place in Playa del Carmen, from April 24th to 27th. By taking part of it, you will be in close contact with around 140 freight forwarders from over 60 countries, enjoying workshops, 1on1 meetings, and social events. Incredible, right? 

Have a strong digital presence 

Although joining a network and participating in logistics events are both very important, you can’t ignore the relevance of investing in your company’s digital presence. Having a professional website and profiles in strategic social media, for instance, is essential to boost your network of partners.

It’s simple, being present on these platforms will expand your visibility and make your prospects find your company easily – increasing their engagement with you and, therefore, your networking possibilities.

Follow-up with your contacts

Try to communicate with all the contacts you’ve accumulated over the time on a regular basis. Running effective follow-up is one of the most effective ways of keeping your company in your prospect’s mind. This can facilitate the process of partnership generation and bring you many new possibilities! 

Do you think your logistics company can benefit from any of these tips? Take action and start 2019 on the right foot! And if you wish to start the year by attending the most select meeting of independent freight forwarders, fill out the form below and we will send you all the details about Twig Talk 2019! 

Fill out the form below and receive all the information about Twig Talk 2019!